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New Product Alert! L’Oréal Professionnel Metal Detox

What is L’Oréal Professionnel Metal Detox

30 June, 2021

New Product Alert! L’Oréal Professionnel Metal Detox

What is L'Oreal Metal Detox?

What is L’Oréal Professionnel Metal Detox?

Have you ever experienced unusual colour fade and breakage after a hair treatment? Then we have the hair treatment for you! L’Oréal Professionnel have launched ‘Metal Detox’, an instant pre-colour service that helps to neutralise metals inside the hair fibre and detoxify the hair, leading to 100% more reliable colour results.

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How Do Metal Particles Get In Our Hair?

The level of metals in the hair varies, depending on hair porosity and the water quality where we live; as you can see below, the UK has the highest levels of metal concentration. It’s not a problem for people’s health, but it is a risk during colouration, balayage or lightening hair services. Copper particles that are found in our hair are what can cause unusual colour results and discolouration over time, which can lead to breakage.

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How Can Metal Detox Help My Hair?

Requesting a Metal Detox treatment before a colour service will detoxify the hair, leaving it soft, silky and with a high shine. A Metal Detox service will also lead to 87% less hair breakage after a colour service and 100% more reliable colour results. The treatment will also reduce hair colour discolouration and colour fade. What’s not to love?!

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How Does Metal Detox Work?

The key to a Metal Detox service is a three-step treatment used before and after your colour service to ensure the best results.


Metal Neutraliser – Professional Pre-Treatment

Neutralises metal before colour, balayage and lightening.


Anti-Metal Cleansing Cream – Professional Shampoo

Detoxifies the hair after the service.

STEP Three

Anti-Deposit Protector – Professional Care & Mask

Prevents new particles from coming back.

This in-salon treatment has a starting price of £7.00, contact your local salon to get booked in for a Metal Detox at your next colour service, your hair will thank you for it!

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